Kenny Braeckman

Kenny Braeckman

Digital Challenger

My story

  • Personal: I am 44 years old, live in Sint-Lievens-Houtem, and am a proud father of a 12-year-old daughter.
  • Character: Driven, entrepreneurial, and curious, with a strong focus on progress. I thrive on challenging the status quo, initiating new business models, developing a vision and plan, and helping organizations grow and build resilience.
  • Approach:
    • Strategic Insight: I have a sharp sense of organizational dynamics and what is needed to drive progress. I bridge the gap between business strategy and technological possibilities and enjoy advising executives on a strategic level.
    • Collaboration: A natural connector, I place collaboration at the center of my work. I organize and execute projects in consultation with stakeholders.
    • People-Oriented: With a keen awareness of interpersonal dynamics, I adapt smoothly to changing circumstances. While I may start off reserved in new groups, I quickly build trust.
    • Results-Oriented: Focus and results are my top priorities. I communicate clearly and directly, with attention to detail and quality. When necessary, I act decisively and straightforwardly.
  • Experience and Expertise:
    • Strategic Domains: My expertise lies primarily in strategic marketing & sales, customer service, finance, and HR.
    • Sector Experience: My background is in the healthcare and pharmaceutical sectors, where I held roles such as key account manager, sales & marketing manager, and business unit manager. I have extensive experience in digital marketing and growth trajectories linked to technical (software) solutions.
    • Technology: I have experience with tools like HubSpot, Shopify, and Google Looker. I also run a webshop for practical travel accessories as a side hustle and am currently pursuing The Power MBA program.
    • Entrepreneurship:
      • I developed digital software products for healthcare.
      • For four years, I led a digital agency, which I successfully sold.
      • I served as General Manager of another digital agency for four years.
      • Additionally, I participated in VOKA Plato programs alongside fellow entrepreneurs.
  • Work Environment: I thrive in dynamic, varied environments and am less suited to routine processes.
“Driven to build success.”

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